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Anaïs Denoits

« COUNTRY FOLK ARE ALWAYS WORKING AND IT’S A WORD THEY NEVER USE. »
Anton Tchekhov

Presentation

A student of the Ecole Normale Supérieure, with an agrégation in modern French literature, graduate of Sciences Po Paris and of HEC, and holder of a degree in architecture, Anaïs joined Utopies 5 years ago to help businesses articulate and deploy sustainable development strategies. Before joining the Utopies team in January 2009, she taught comparative literature for three years at university, was a consultant at UNESCO, within the Political and Business Unit of Greenpeace International in Amsterdam, participated in CSR work for Lafuma and for the TBWA/Corporate agency. She also collaborated on H.Q.E. architectural projects for the architectural agency Galiano-Simon.

Expertise

Anaïs is specialized in the integration of sustainable development in the strategies of companies and brands in the agro-food and food service industries. She is coordinating the Food Horizons initiative, a think-tank focused on uniting the players of the sector around issues of sustainable food. Moreover, she is involved in human resource management within Utopies.

What nobody knows about youAnaïs Denoits

She keeps on practicing classical dance during her (very rare) spare time and contemporary dance with her 3 year-old and 18 month-old sons.

Last missions

Its latest publications

Toward new city x brand partnerships : how to harness the power of local for your marketing strategy

This may come as a surprise in these times of ever intensifying globalization, but today’s leading global brands are increasingly designing their marketing strategies on a local level and tailoring them to the communities that their customers live in.
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